Whisper, the country’s leading Feminine Care brand, has always strived to unleash the confidence of women. In this constant endeavour to work towards encouraging women across the world to be truly unstoppable – it has in the past come up with path breaking campaigns like ‘Touch the Pickle’ and ‘Like A Girl’. This has changed the paradigm of conversations about Female Health and Hygiene in India, be it encouraging girls to break free from period taboos or about boosting confidence of young girls as they approach puberty.
The brand strongly believes that for any woman to realise her full potential, first and foremost – she must be comfortable in her skin. And with this understanding , Whisper India has launched the ‘New Whisper Ultra Soft’ that offers superior comfort that feels 2x softer on skin while absorbing wetness hour after hour.
Showcasing the significance of ‘comfort’ in a woman’s life during those five days of the month, the brand released the product TV commercial: (https://www.youtube.com/watch?v=glvbX6FI2Dg) today. The commercial sheds light upon the fact that women often enjoy sitting in unusal positions that make them comfortable, but the disomfort due to their ordinary pads curb them from doing so during periods. Throught its latest offering Whisper India offers comfort that ensures girls can sit in their own unusal ways and feel comfortable.
The New Whisper Ultra Soft (pack of 7 pads) priced at Rs. 64 is now available in all leading stores.
