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Dentsu India appoints Rahul Sengupta as Chief Creative Officer


Dentsu India, the full-service communication agency from Dentsu Aegis Network, has brought in Rahul Sengupta as Chief Creative Officer. Armed with more than 23 years on experience in advertising, direction and production, Sengupta has worked on brands such as Bajaj two wheelers, ICICI Prudential, Titan, Tanishq, Britannia, Kwality Walls, Kissan, Nissan,

Dentsu Impact elevates Anupama Ramaswamy as NCD


Dentsu Impact has recently re-structured its creative department and promoted Anupama Ramaswamy as the National Creative Director. Anupama has been with Dentsu Impact for over a year now. She had joined as an Executive Creative Director. The recent re-structuring happened owing to the consolidation of creative, digital and media duties for all

Dentsu Aegis Network launches CLab


Dentsu Aegis Network, the media and advertising conglomerate that operates 25 businesses in India, has now expanded its footprint into celebrity endorsement and sports marketing with the launch of CLab. With the launch of this new agency, the network intends to bring in a differentiated approach into the field of celebrity

Dentsu Aegis Network launches Merkle India, acquires Sokrati


Dentsu Aegis Network today announces that it has signed a definitive agreement to acquire Sokrati, India’s leading data-driven performance marketing and analytics agency, launching Merkle in the country – the first launch of the global data-driven performance marketing agency in the Asia Pacific region. Post-acquisition, Sokrati will be rebranded as

Dentsu Aegis Network launches dentsu X, formerly Dentsu media


Dentsu Aegis Network today announces the launch of dentsu X, an integrated agency network combining best-in-class communication and media planning services, content creation, technology, data and behavioural insights, following the rebrand of the Group’s media specialist – Dentsu media. The new proposition, “Experience Beyond Exposure”, relays the brand’s strong belief in

Dentsu Aegis Network Acquires SVG Media and Launches Columbus in India!


Dentsu Aegis Network today announces the acquisition of SVG Media Private Limited (“SVG Media”), one of the largest independent digital agencies in India. SVG Media will join the network’s Asia Pacific digital marketing agency Columbus and will become SVG Columbus. Dentsu Aegis Network is currently Google’s largest search partner in

Dentsu One Creates Campaign for Honda City 2017


Honda Cars has joined hands with Dentsu One to roll out a high decibel ad campaign titled ‘Worlds Ahead’ for the launch of ‘New Honda City 2017’. The new 2017 Honda City has redefined not just the segment but the category with its class-leading exterior and interior features. The campaign highlights