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I-AM creates a Smart Banking Zone for HDFC Bank

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I-AM, the international multi-discipline branding and interior design agency, has created a new format branch for HDFC Bank. Recognising the consumer’s increasing expectations and need for convenience with banking, India’s Most Valuable Brand 2017 (as per BrandZ Top 50 Most Valuable Indian Brands report), HDFC Bank engaged I-AM to bridge the gap

Isobar India bags digital media mandate for Godrej & Boyce

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Isobar India, the digital agency from Dentsu Aegis Network, has been appointed as the digital partner for Godrej & Boyce. Headquartered in Mumbai, Godrej & Boyce Mfg Co, a Godrej Group Company, has 15 diverse business divisions offering consumer, office and industrial products and services of the highest quality to

Sharptech Media Pvt Ltd Bags Digital Mandate for Sebamed India

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Sharptech Media Pvt Ltd has been appointed as a digital partner for Sebamed India. A growth-oriented and innovative digital marketing solutions company, Sharptech will take over all digital duties including social media strategy, content marketing and creative strategy across all online platforms for Sebamed India. The agency will be working towards

Genesis Burson-Marsteller bags ZEE Entertainment’s nationwide PR mandate

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Genesis Burson-Marsteller, a leading public relations and public affairs consultancy that delivers integrated communications services to some of the best global and Indian companies, has bagged the public relations mandate for the global content company, ZEE Entertainment. From a consumer outreach programme perspective, Genesis Burson-Marsteller will work to position ZEE as

Ogilvy Delhi creates a new campaign for Philips LED lights

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The campaign comprises two films. In this campaign, Philips elevates the brand conversation and goes beyond just the category rationale of savings and brightness, Philips takes a 'thought leadership’ stance.  This year, Philips wants people to evaluate LEDs beyond just the rationale, and position itself as the 'right light', essentially

Weber Shandwick Tops The Holmes Report’s 2017 Global Creative Index

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Weber Shandwick, one of the world’s leading global communications and engagement firms, has been honored with the top ranking on The Holmes Report’s 2017 Global Creative Index, marking the second time in three years that the agency has been recognized as the industry’s leading creative firm. Weber Shandwick’s “Daughters of

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