Crocs, the global footwear brand, is all set to launch its new store in one of the top malls of Kolkata, City Centre Salt Lake. Crocs has recently opened its second store in Bengaluru’s Forum Mall and is now ready to expand further by extending its presence in the top cities in India to reach out to its customers at a large level with this store being the fourth store in Kolkata.
The City Centre Salt Lake mall is a comprehensive retail mix and the integration of market and community. The store’s business commenced from 17th March 2017 and has a wide collection of flats, loafers, sneakers, flip flops, and Crocs’ signature trademark clogs in a range of colors and sizes, for all age groups and the wide TG.
Crocs constantly strives to elevate its brand visibility and fan base. The brand is working on their new campaign “Come As You Are” with John Cena, Drew Barrymore, Yoona and Henry Lau who will be serving as the global ambassadors for Crocs’ campaign which will celebrate the uniqueness of individuals and inspire everyone to be comfortable in their own shoes.
On the opening of the new store, Deepak Chhabra, M.D., Crocs India, says, “Kolkata has a lot of potential and is growing at a rapid speed in terms of lifestyle. With the phenomenal response from Kolkata in the previous years, we are excited to be opening our new store at one of the top malls of the city.”