Crocs, the global footwear brand partners with one of the most prestigious awards LONELY PLANET TRAVEL AWARDS 2017 which will take place on 24th May 2017 at St. Regis Hotel, Mumbai.
The Lonely Planet Travel Awards 2017 aims to present not only the most coveted, but also the most relevant awards in the Indian Travel Industry. The awards will be presented by the key influencers from the travel and entertainment industry. Top people from the film industry and the modelling fraternity will also be seen attending the awards. Crocs will be presenting its latest collection through the jury and the key influencers who will be presenting the awards to the much deserved nominees in the particular award categories.
Crocs will also be showcasing its collection through a kiosk which will allow people to experience key products and learn more about the brand’s latest campaign “Come As You Are”, which celebrates the uniqueness of individuals and inspires everyone to be comfortable in being who they are. Crocs, known for its comfort and being ideal travel friendly footwear, make this event worth associating with.
On the association, Deepak Chhabra, M.D., Crocs India, said, “We are elated for being the footwear partner for the most sought after awards for the travel industry.Crocs are the perfect travel companion and there is no better platform than The Lonely Planet Awards to showcase it. We are looking forward to leverage the benefits of this association”.
Speaking on this occasion, Bhavna Tewari, E-commerce and Marketing Manager, Crocs India, said, “We are glad to be a part of LPTA as it gives us greater visibility and a way for us to engage with the customers who would get hands on experience on travel footwear by Crocs. With its outdoorsy vibe and iconic comfort, Crocs is your perfect travel companion! Be it the beach, hills or just a stroll in the park, we believe Crocs leads you to adventures. So what better way than to collaborate with Lonely Planet India to widen our reach amongst the travel lovers of the country. We hope this will help us build recall value in the minds of the customers and will also increase the reach of the brand.”